Most event campaigns are planned channel-first, and it's quietly doubling your cost-per-registration. Here's the two-week fix, and why your CFO will notice.

Discover the key lessons from International Confex 2026 on event tech utilisation, commercial alignment, platform adoption, and how event teams can unlock more value from existing tools.

Meet Louise Gosling, the latest consultant to join the CDM network, bringing 25 years of B2B event marketing, martech and campaign expertise.